The Restful Jaw Company came to OMG Agency in search of creative services to help launch their new dental device, specifically through an informational video. The “Restful Jaw,” as it’s called, is an external support device designed to provide a more comfortable and time-efficient experience for dentists and their patients.
I closely researched the dental field at large and interviewed, at length, the product’s inventor — this provided a solid basis of information and insight from which the script was born. After scouting potential shoot locations and revising the script with filmmaker Josh Becker, we cast two actresses for the project and put together our shot list. We managed to shoot the entire video, as well as product photography, in one day. Add some post-production work (sound design + voiceover + animation) and voilá we had a piece of work that put a smile on our client’s face, not unlike the Restful Jaw itself.