Posted by Grant Spanier on Jul 3, 2012 in Academic, Inspiration, Marketing, Video | 0 comments

This video is a couple of years old. It’s a talk Dan Ariely, a professor of behavioral economics at Duke University, presented in which he examines the natural irrationality of humans. Spolier alert: we are all completely ridiculous. And our decisions oftentimes seem rational, but are quite the opposite. His research is absolutely fascinating —...